Nov 11, 2015
By Drucilla Shultz Bestselling author Glenn Cooper had a problem. His Library of the Dead trilogyÔÇöpublished by HarperCollinsÔÇösold millions of copies in Europe. But in his home country sales were sluggish, which made Cooper wonder if his books were less appealing...
Nov 10, 2015
By Emily Benet Emily Benet bagged herself a publishing deal on the back of her blog, and got millions of hits for her Wattpad series ÔÇô now, sheÔÇÖs taking the digital world into her own writing in her new book, #PleaseRetweet. We caught up with her to find out the...
Nov 9, 2015
by Mike Shatzkin It was really 20 years ago that it first occurred to me that ÔÇ£content marketingÔÇØ would, at least in part, replace ÔÇ£marketing contentÔÇØ. Or at least partly replace selling content. As the world progressed, so did my understanding of how this...
Nov 9, 2015
by Diana Urban ┬á ┬á┬áFollow her on Twitter at @DianaUrban. Whether you’re publishing the next book in a duology, trilogy, or a longer series, launching a new sequel is a huge opportunity to capitalize on the success of the previous books while capturing new...
Oct 30, 2015
The ability of YouTube personalities to capture readers is writ large if you look at this weekÔÇÖs bestseller list. Three books by YouTube dynamos landed in the top 20 on Publishers Weekly’s overall bestseller list, powered by Nielsen BookScan, for the week...
Oct 30, 2015
by Helen Lewis of Literally PR http://www.literallypr.com/ Radio interviews can be a great way to get news about your book out there in the general population but they do need to be prepared for if you want to get the most out of them. Literally PR has sent a lot of...
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