10 Industry Predictions for 2016 By: Tom Chalmers When trends become clearÔÇöfrom self-publishing to writer events to the boutique model of the industry to the re-growth of print sales and large publisher consolidationÔÇöI regularly point out in the office that I predicted them two or three years ago. Given that IÔÇÖm generally met with bemused […]
5 steps to building your personal brand
5 steps to building your personal brand By Kaye Holland in TNT Magazine www.tntmagazine.com Are you an expert, teacher, practitioner or have you always wanted to write a book or share your story with a wider audience? Do you long to become self-employed and turn your passion to profit, your hobby into a small business? […]
AuthorCraft member receives award
Undefeeted, an Oxted-based not-for-profit organisation run by husband and wife team Peter and Tina Allton, has received an award from the Key Person of Influence programme, run by Entrevo UK. Key Person of Influence is a nine month leadership and business development programme that has so far helped more than 1000 entrepreneurs across the globe […]
Books sales surge as readers prove that paper isn’t dead
A manufacturing report from the Office for National statistics also suggests puzzles and model train sets are still popular The boss of Watersones recently said kindle sales were declining By Elizabeth Anderson Sales of books, brochures and pamphlets surged 6.7pc last year to ┬ú952.6m, adding weight to the argument that e-readers have reached the peak […]
How to know if your book’s cover needs a redesign
How to Know Your Book’s Cover Needs a Redesign by Diana Urban Potential readers need to be intrigued by a bookÔÇÖs cover to click through and check it out. Our testing has shown that a cover alone can account for a 30% difference in clicks on a BookBub Featured Deal, and other sources have reported […]
5 Predictions for Trade Publishing in 2016
by David Montgomery At the end of every year itÔÇÖs traditional for the CEO of Publishing Technology to dust off the crystal ball and look at whatÔÇÖs going to happen in publishing over the next twelve months. In previous years weÔÇÖve predicted the rise of mobile reading, which was a hot topic at this yearÔÇÖs […]
Lena Dunham and why 2015 was the year of the email newsletter
A welcome retreat from the chaos of the web, this year newsletters came into their own and revealed their roots in the epistolary novel ┬áBy Josephine Livingstone – writing in The Guardian Email newsletters boomed in 2015. The ubiquitous Lena Dunham even got in the game with Lenny, hiring young women writers like Doreen St […]
How books are booming in the Middle East
By Sylvia Smith BBC News With Islamic State militants taking greater control of strategic towns in Syria and Iraq, the publishing heartland of the Middle East is being thrown into disarray. These traditionally more literature-oriented countries have long suffered from a lack of coherent cross-border book distribution but that problem is now compounded by Isis […]
What should authors expect to earn?
By Brooke Warner Publisher of She Writes Press; President of Warner Coaching Inc.; ┬áAuthor of ‘What’s Your Book?’ A funny thing about authors: they’re not a modest bunch. Even the most humble, down-to-earth authors I know have wild expectations about the potential their book has to be a best-seller; to earn out; to change their […]
´╗┐ÔÇ£How can anyone compete against Amazon?ÔÇØ
ÔÇ£How can anyone compete against Amazon?ÔÇØ Is Amazon the Lion That Will Eat You? By: Stephen Blake Mettee As you likely know, Amazon has made a number of forays beyond bookselling and into book publishing. The company currently lists a bakerÔÇÖs dozen of imprints, is responsible for 85 percent of self-published titles, and has long […]