Feb 1, 2016
Launching a Book: Learn How to Generate ┬ú20,000 and 1,000 leads in 3 Months by Warren Knight IÔÇÖve spent 25 years in business, having worked with brands like Disney achieving $1M sales in one month and eight years specialising in social media & digital...
Jan 30, 2016
Why Do Books Have Blank Pages? Jake Rossen Despite seeming incongruous, a page in a book without words is something we encounter so often we rarely stop to think about it. Pick up virtually any hardcover or paperback title and youÔÇÖre bound to see at least one or two...
Jan 30, 2016
A better kind of discoverability: An interview with the creators of Backlist by Mark Krotov In publishing, you often hear about ÔÇ£discoverability,ÔÇØ a rather long word that refers to a bookÔÇÖs opportunity to be discovered by readers. There is, of course, no better...
Jan 30, 2016
Are paper books really disappearing? If the printed word becomes a thing of the past, it may affect how we think. By Rachel Nuwer – from BBC.com When Peter James published his novel Host on two floppy disks in 1993, he was ill-prepared for the ÔÇ£venomous...
Jan 27, 2016
by Helen Lewis – Founder of Literally PR helenlewis@literallypr.com┬á ┬á ┬áwww.literallypr.com ┬á ┬á@literallypr ┬á ┬á@theauthorschool ┬áExtracts from Helen Lewis’s presentation at the AuthorCraft event at the Institute of Directors in February Seek word...
Jan 25, 2016
The Psychology of What Makes a Great Story ÔÇ£The great writerÔÇÖs gift to a reader is to make him a better writer.ÔÇØ By Maria Popova ÔÇ£Stories,ÔÇØ Neil Gaiman asserted in his wonderful lecture on what makes stories last, ÔÇ£are genuinely symbiotic organisms that we...
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